The Sleeper's Blog

21.11.17

Eurotunnel rebrand: a more ‘Anglo-Saxon’ name?

The owners of Eurotunnel have decided to change its name to Getlink, a move which the company described as “very Anglo-Saxon.”

Despite the company operating across both England and France it has decided to change its name as it looks to “take on the challenges of new forms of mobility.”

Previously called Groupe Eurotunnel, the company is responsible for Eurotunnel; Europorte, a major French rail freight operator; ElecLink, the future electrical interconnector between the UK and France; and CIFFCO, a key private European railway training centre.

It also owned GB Railfreight before the company’s sale in November last year, using the money to boost core infrastructure work.

Some people believe the move is a way for the firm to make itself seem like a more British company as Brexit fast approaches, but the company did not directly confirm this.

Jacques Gounon, chairman and chief executive of Getlink, said: “The core mission for Getlink is the development and management of safe, modern and environmentally-friendly mobility infrastructures, a challenge taken up with success by the 3,300 employees serving more than 20 million passengers and thousands of businesses in the United Kingdom, France and across Europe”.

When Britain’s exit from the EU was confirmed, Groupe Eurotunnel was quick to establish that this would not affect services, but with so little certainty surrounding the outcome of the process it is difficult to see how it might manifest in the rail industry.

Many organisations and figures in the sector have warned that a clear plan is needed to ensure there are no negative or adverse effects, while Chris Burchell, chairman of the Rail Delivery Group, has previously urged the government to set out post-Brexit investment to shore-up security for the industry.

Have you got a story to tell? Would you like to become an RTM columnist? If so, click here

Comments

Ampox   21/11/2017 at 12:45

How does this improve productivity or service? Or is it the past participle of a German verb "tlinken" to describe the noise of train wheels going over rail joints? Ridiculous!

Rupe   21/11/2017 at 13:13

Chunnel was widely used by the British media for the Channel tunnel when it was being built. Something like ChunnelLink for a service would seem to fit better...

GW   21/11/2017 at 19:44

Another company that wants to lose custom by changing its name to something meaningless.

Peter Jarvis   21/11/2017 at 23:13

Bugger that for a bit of English imperialism. There are those of us in the United Kingdom who belong to other nations and do not hold our Anglo-Saxon would-be masters in high regard. I consider myself Welsh; we are the only part of the UK to have been incorporated by force. It is possible to write good English without using the verb 'get' at all. Typically sloppy Saxon writing. Grr.

Pdeaves   22/11/2017 at 09:00

It's only a minor renaming. GET = the initials from Group EuroTunnel so really they only added 'link'.

J, Leicester   23/11/2017 at 14:20

Man a man a mwnci, Peter. Maybe we can call it "Y twnel?"

Manchester Mike   24/11/2017 at 18:14

What a bloody waste of money. What is it with companies constantly 'rebranding' themselves. Like passengers don't have enough to keep track of.

Add your comment

 

rail technology magazine tv

more videos >

latest rail news

Bid to reopen Bristol line rejected by DfT

18/05/2018Bid to reopen Bristol line rejected by DfT

Proposals to fund the re-opening of a Somerset rail line have been halted by the government’s refusal to finance the plans. As part of... more >
Welsh trains £200k makeover set to start

18/05/2018Welsh trains £200k makeover set to start

Work begins today on an 18-month programme to modernise fleets of Welsh trains. A £200,000 investment from Arriva Trains Wales (ATW), ... more >
Every single service affected by major GTR timetable shakeup

18/05/2018Every single service affected by major GTR timetable shakeup

Govia Thameslink Railway (GTR) will change the times of every single service as part of its Rail Plan 20/20 programme. In order to run an additi... more >

editor's comment

23/01/2018Out with the old...

Despite a few disappointing policy announcements, especially for the electrification aficionados amongst us, 2017 was, like Darren Caplan writes on page 20, a year generally marked by positive news for the rail industry. We polished off the iconic Ordsall Chord (p32), hit some solid milestones on Thameslink (p40), progressed on ambitious rolling stock orders (p16), and finally started moving forward on HS2 (p14) ‒ paving the way for a New Ye... read more >

last word

Encouraging youngsters to be safe on the railway

Encouraging youngsters to be safe on the railway

This summer, Arriva Group's CrossCountry and the Scout Association joined to launch a new partnership to promote rail safety among young people. Chris Leech MBE, business community manager at the TOC, gives RTM an update on the innovative scheme. Recognising that young people are more likely to take a risk trespassing on railway tracks, CrossCountry and the Scouts have come together to encourage Britain’s younger generations to be... more > more last word articles >
board2

'the sleepers' daily blog

How biometrics can help improve health and safety measures on railway construction projects

20/03/2018How biometrics can help improve health and safety measures on railway construction projects

ADVERTISEMENT FEATURE Biometric identity, time and attendance specialists Donseed looks at how biometric technology is already starting to enhance health and safety measures on railway construction projects. Advances in technology are starting to transform the way in which the rail network in the UK is managed, operated and maintained.... more >
read more blog posts from 'the sleeper' >

comment

Rail: A woman’s world

18/05/2018Rail: A woman’s world

RTM’s Sacha Rowlands reports from a panel debate where six of the industry’s leading figures convened to discuss the fundamental issu... more >
Gordon Wakeford: The rail industrial revolution

18/05/2018Gordon Wakeford: The rail industrial revolution

Gordon Wakeford, managing director of the Siemens Mobility Division, explains how the company plans to make Yorkshire the base for the new U... more >
A year of change for the north

18/05/2018A year of change for the north

Achieving statutory status represents a landmark moment for northern transport and will have an enormous impact on what be achieved over the comi... more >
Make way for the D-Train

15/05/2018Make way for the D-Train

Adrian Shooter, chairman of Vivarail and former chairman of Chiltern Railways, provides an exclusive update on D-Train technology and talks about... more >

rail industry focus

View all News

interviews

Transforming travel in the north west

06/02/2018Transforming travel in the north west

RTM’s Josh Mines talks to Robin Davis, head of new trains at TransPennine Express (TPE), about the huge rolling stock change journey the co... more >
Thameslink: Nearing the end of the line

23/01/2018Thameslink: Nearing the end of the line

RTM’s Josh Mines catches up with Mark Somers, project director for Thameslink, on how the final stages of the programme are progressing and... more >
Modernising journeys in north east England

09/11/2017Modernising journeys in north east England

First Hull Trains is about to embark on the biggest fleet overhaul it has delivered since being set up in 2000. Managing director Will Dunnett te... more >